Case Study: How a Boutique Travel Agency Saved 30 Hours Per Week with AI Call Automation
Sunset Travels, a boutique travel agency specializing in luxury vacations, was facing a common challenge in the industry: their team of five travel advisors was spending an excessive amount of time on hold with airlines, hotels, and tour operators. This not only affected their productivity but also their ability to provide prompt service to their high-end clientele.
Before implementing an AI solution, Sunset Travels conducted an internal audit and found that each advisor was spending approximately 12 hours per week on hold—a total of 60 hours across the team. This represented nearly 30% of their total work hours, a significant drain on their resources.
After researching various options, Sunset Travels decided to implement Plshold's AI call automation system in January 2024. The implementation process took less than a week, and the team received comprehensive training on how to use the new system effectively.
The results were immediate and substantial. Within the first month, the time spent on hold decreased by 85%, from 60 hours to just 9 hours per week. This freed up 51 hours of productive time for the team—equivalent to adding more than one full-time employee without the additional salary expense.
Beyond the time savings, Sunset Travels experienced several other benefits. Customer satisfaction scores increased by 22% as advisors were able to respond to client requests more quickly. The agency also saw a 15% increase in bookings, which they attribute to their ability to handle more client inquiries and provide more personalized service.
The return on investment was clear. The monthly subscription cost for the AI call automation service was equivalent to approximately 8 hours of advisor time. With 51 hours saved per week (over 200 hours per month), the ROI was more than 25x the investment.
Maria Rodriguez, the owner of Sunset Travels, noted: 'The impact on our business has been transformative. Not only are we more efficient, but our team is happier because they're spending their time on meaningful work rather than listening to hold music. Our clients benefit from faster service, and our business is growing as a result.'
The success at Sunset Travels demonstrates how AI call automation can be particularly valuable for small to medium-sized travel businesses, where resources are limited and every hour of productivity counts. By eliminating the burden of hold times, these businesses can compete more effectively with larger agencies and online booking platforms.